Despite the best efforts of the parents, the babies would not stop crying, moving, or making sudden movements that would disrupt the shot. This was particularly challenging as the video was supposed to showcase the product’s safety features, so the baby and kid had to be in a specific position for the camera.
To overcome this challenge, we used a highly interactive toy that would keep the baby engaged and still, allowing us to get the shots that the director needed. The toy was made out of soft, non-toxic materials and had various textures, sounds, and light displays that would stimulate the baby’s senses.